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大连市致力于打造智慧旅游城市
发表时间:2012-04-17  浏览数:41741  我要评论(5)

    4月16日,大连智慧旅游诚信平台启动暨“中银智慧旅游信用卡”、“电信旅游手机卡”商户签约仪式已在大连举行。会上,大连市旅游局与中国银行辽宁省分行、中国电信大连分公司签订了战略合作协议,将在智慧旅游诚信评价体系建设、多种支付方式、旅游位置服务等领域开展广泛合作,共同建设大连智慧旅游公共服务体系和诚信消费环境,使游客和城市居民可以得到更加公平、公正、放心、安全、便捷的智慧旅游服务。大连市已获批为国家首批智慧旅游试点城市。

    本次签约仪式将开启大连智慧旅游诚信平台的运营,大连市旅游局将把加入的企业纳入诚信评价体系,引导旅游企业基于诚信评价体系建立和累积自身的商域,利用诚信评价体系的诚信指数形象化地描述自身的口碑,实现为游客和城市居民建立诚信旅游和消费环境的目标。首批签约的商户包括大连地区的主要景区、酒店、旅行社、温泉和乡村等旅游企业两百多家,预计到年底,签约商户将超1000家。

    作为中国最佳旅游城市,大连市目前正致力于打造智慧旅游城市,推进旅游产业与信息化融合,加强旅游市场智能化、规范化管理与大连旅游品牌的价值提升。智慧旅游工程,正是利用高技术手段,将涉及旅游的各要素整合起来,打造集旅游体验、产业发展、行政管理、电子商务等于一体的综合服务体系。智慧旅游电子商务的建设,将为游客提供智慧化的旅游服务,为管理部门提供智能化的管理手段,为旅游企业提供高效的营销平台和广阔的客源市场。

    大连市旅游局与中国银行辽宁省分行和中国电信大连分公司进行战略合作,为智慧旅游城市快速发展打下了良好基础,开创了大连市智慧旅游城市合作共建之先河。合作三方将按照“发挥优势、相互促进、长期合作、互利共赢”的原则,实施建设大连——东北亚智慧旅游城市的战略合作。

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